Inside the true financial impact of Trump's tariffs on everyday goods

Companies will now have to pay more to import cell phones, sneakers, home goods, toys and more in the wake of President Donald Trump’s tariffs — and the increased costs will be passed on to Americans buying those products. While the president is convinced tariffs will ultimately pay off, it would take a massive manufacturing shift in the U.S. for the average consumer to benefit. NBC’s Ryan Nobles reports for TODAY.