PR Primer for the Trump Administration: How to Manage Scandals & Embarrassing Incidents

<![CDATA[Imagine you’re a bar owner in Jasper, Missouri. Congratulations: You’re the proud owner of the Double Deuce bar! (It was a real hellhole, too, until a mysterious stranger cleaned it up.) And let’s also pretend that you’ve heard a few complaints about your dimly-lit parking lot; because it’s so dark, your guests feel unsafe. ]]>