This Thanksgiving season, it’s time to put our money where our values are. It’s time to recognize the power in every dollar we spend or don’t spend. That’s why we’re calling on everyone who believes in justice, equity, and real community investment to take the We Ain’t Buying It pledge.

For too long, our spending has funded companies and organizations that take us for granted, disrespect our dignity, and ignore the needs of our neighborhoods. We’re done with that. This movement is about more than just saying “no.” It’s about saying “yes” to businesses and organizations that respect us, invest in us, and stand with us.